Widgets often take the form of on-screen tools (clocks, event countdowns, auction-tickers, stock market tickers, daily weather etc).”
This is one the slides I use in
my presentations on social media in banking and financial services.
Just a few statistics from Facebook on that matter: 95% of the 175million active Facebook users have used at least one of the 52,000 applications built on Facebook platform.
A few banking / financial services institutions are already experimenting widgets such as Fidelity, MBNA, Amplify Credit Union or Standard Chartered. Of course, the leading startups in online finance have also launched their own facebook applications, iphone application or mac/vistawidgets: check Wesabe or Mint.com.
Worklight helps its clients reach customers, channels, employees, and partners securely in the places they frequent online, such as iGoogle, Windows Live, desktop widgets, RSS readers, Facebook, the Apple iPhone and more.
A few days before leaving London to Bahrain to speak at MEFTEC, I metShahar Kaminitz, Worklight’s Founder & CEO. I invite you to watch my video interview and find out more about Shahar’s vision for the banking/financial services industry.
Interview with Shahar Kaminitz