Visible Banking Facebook Flash #1 – Webank’s “online dal 1999”, UBank’s Facebook Page Promotion, Chubb Insurance’s Crowdsourced Innovation Event on Social Media Risk, and More…

Since I have created my Visible Banking page on facebook, I’ve always tried to find the best way to REWARD my fans, or shall I say now “the community of facebook users who like my page”: from the get go, I made sure to post most of my recent video interviews or video reviews on facebook first (and only a few weeks or months later on dailymotion). Please note that my new VB140 videos are only available on the VB page.

Indeed I believe there is limited value using a facebook page as a mere carbon copy of one’s twitter account or blog. I also don’t want to pollute my blog with a few short daily posts with my initial comments and reactions on new social media initiatives.

This is the reason why I started to post short wall posts on regular basis. I invite facebook users interested in social media in banking, financial services and insurance, to like my page to keep track of my updates. Once in a while, I will also publish a post listing my recent comments on facebook in my new Visible Banking Facebook Flash series. I hope you will enjoy reading those posts.

Please do not hesitate to share your feedback and help me improve the format of this new series.

5% Discount for the Visible Banking Page Fans:
VB Social Media & Finance Workshops (Paris, Madrid, London, Frankfurt)

I believe another good way to reward your community is to give your members discounts on some of your activities. This is the reason why I would like to offer the Visible Banking page fans the chance to enjoy an additional 5% discount on the rate card prices for my Social Media & Finance Workshops.

In order to qualify you just have to:
1. become a fan / like the Visible Banking page on facebook
2. mention your attendance on the corresponding event page
3. share the event page with your friends with a link to
4. send me an email with your registration form quoting facebook

Optional (but much appreciated):
– register on the event’s page on linkedin (LondonParisMadridFrankfurt)
– send a tweet such as: “I’ve just registered to the @Visible_Banking social media & finance workshop in <city> on <date>”

I look forward to catching up with you in June.

Facebook Flash #1
Please find below the list of short comments and initial thoughts on some of the newest social media initiatives in banking, financial services and insurance.

Webank’s recent project “Online dal 1999”
It is the project of 2.0 Webank to develop innovative ideas and improve the supply starting from hearing the discussion and sharing of views and suggestions with the contribution of customers and users. (…)

Chartway Federal CU’s “the Winner’s Circle”
I love the concept of hall of fame, ” the Winner’s Circle”, on their website where they list all the previous winners. My main remarks would address the winner selection process which is not very transparent and it doesn’t require any engagement from their members (…)

Trupanion Spreads the Puppy Love
You have to see their facebook, twitter and youtube buttons (…)

UBank Thanks their Facebook Fans on their Homepage
Once more, the UBank team demonstrate their understanding of social media by urging the visitors on their homepage to check their popular facebook page (…)

Chubb Launches Crowdsourced Innovation Event to tackle Social Media Risk
Basically, Chubb wants to involve risk managers and insurance professionals from all over the world to contribute and collectively help the whole insurance industry identify some solutions to manage “the global risk of social media” (…)

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on are his own.

Will any of Chubb Insurance’s Crowdsourced Ideas Fundamentally Change our Approach to Social Media Risk Management?

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