Video Wrap Up of the Brilliant Dialog Konferansen 2010: Slides, Links, Transcript, Pictures

Last week, I traveled to Sweden to deliver a workshop and a presentation at the Dialog Konferansen 2010 in Strømstad.

Congratulations to the Bring Dialog team which put together a very special event with endless brilliant opportunities to network with the 430 delegates and 50 speakers!

I would be delighted and honored to contribute again next year.

My Video Wrap Up
I invite you to watch my comments on the organization, the speakers, and the content.

Companies mentioned: Scotiabank, Harvest Digital, Ants Eye View, Microsoft, EFMA, Foursquare, Twitter.
People mentioned: Mike Teasdale, Mark Holtom, Jonathan Huth, Sean O’Driscoll.

Twitter Coverage
Just a small group of tweeps covered the event on twitter, and very few conversations took place on the popular microblogging site. Unfortunately, the coverage of day 1 (the day I contributed to the event) was very limited. Special kudos to Graham Hill for his thorough coverage on day 2 and 3.

I spent quite some time putting together  of the event (93 tweets).

Please find below the tweets about social media activities:
* @JesperAstrom Dialogkonferansen – Social Media Money Slides #dk10
* Opinions posted online are the most trusted forms of advertising globally – @seanodmvp on social media marketing #DK10
* @seanodmvp = 4 stages of journey to engaged enterprise: (0) unaware, (1) experimentation, (2) operationalized, (3) integrated – #dk10
* @seanodmvp = 3 types of social engagement must happen in this order: a) problem resolution, b) learn&improve, and c) share&discover #dk10
* @seanodmvp = define channels, set cust expect, build culture, focus on depth vs breadth, focus on engage pts, find the thank advocs #dk10
* Well put: ‘Find, thank and engage your advocates, systematically’. (@seanodmvp). Great presentation #DK10
* Tim Pile from Cogent #DK10: With social media we have lost controll over marketing. The key is how to manage our loss of control…
* Let the customers do your marketing for you – @GrahamHill #DK10
* Jan Huckfeldt #DK10 50% of SocMed users are also involved with branded media
* Jan Huckfeldt #DK10 33% use SocMed sites prior to buying a new product. Are you prepared?
* Jan Huckfeldt #DK10 Advocacy on SocMed is now the most important touchpoint McKinsey on Consumer Decision Journey

My Slides with Links
In all my public speaking engagements, I always make sure to deliver inspirational, entertaining, and insightful presentations. In Sweden, I used slides as a mere support, which means that they didn’t contain much text.

I invite you to check my presentation as available on slideshare.

* Slide 2: Visible-Banking.comVisible Banking on FacebookVisible Banking on twitter
* Slide 3: Visible Banking Events: Singapore, 1st November 2010
* Slide 7: Stop the Great HSBC Graduate Rip-Off!!!Debtors Revolt Begins Now!
* Slide 8: Benchmarking – the Visible Banking Social Media Watch Series
* Slide 9: Another Angry Customer Using Social Media: PeoplesPops’ Blog Post & Tweets Against Chase Bank (Video)
* Slide 10: BofA_Help on Twitter and Get Satisfaction on Facebook
* Slide 12: Wake Up Call – 92M Global Users on Twitter
* Slide 15: the Wells Fargo Blogsfirstdirect live
* Slide 16:
* Slide 18:
* Slide 22:

I invite you to check my pictures on facebook, and check Mike’s pictures on flickr.

Blog Coverage
Dialogkonferansen – Bring Dialog 2010 – Strömstad (by Jesper Astrom)
Turning Love Into Money (by Walter Naeslund)
Bring’s Dialogue Marketing conference a huge success (by Michael Leander)

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on are his own.

#33 Links 16-29 August 2010 – Social Media News in Banking, Finance, Insurance

Join us in Singapore! Social Media And Finance Workshop (1 November 2010)