Update – Caja Navarra Reaches 1,000 Registered Tweeps to its Trwivial Contest and Starts Communicating with Them

Three days ago, I published a blog post on Caja Navarra’s latest initiatives in the social media space: Trwivial, their first twitter contest.

Early next week, I will publish my interview about this contest with the Caja Navarra Team. Stay tuned on Visible Banking!

1st Big Milestone
Today, just a few days after launch they broke a good milestone: 1,000 tweeps have already registered to participate to the contest which will kick off on 4th October.

CajaNavarra-TwitterContest-1000Contestants-01october2010Happy Birthday Fernando
By the way, I would like to wish a happy birthday to the project owner: Fernando Egido – Head of Bank 2.0 at Banca Civia: Feliz Cumpleaños Fernando! What a perfect timing, and a nice present for your birthday. 😉

1st Email to the Contestants
Earlier today, I received the very first email from Caja Navarra since I registered (please see below).


It is almost a shame they sent it less than a couple of hours before reaching the big milestone…

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Written by Christophe Langlois

Based in London, Christophe is an entertaining social media keynote speaker and a trusted advisor to the global financial services industry on the topics of social media, social business and digital innovation.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is 'Social Media Senior Managing Consultant' at IBM Interactive Experience. He's also a Digital Advisor at the Financial Services Forum and the Moller Centre (part of the Churchill College in Cambridge).

Christophe's views on are his own, not necessarily his employer's.

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Interview Caja Navarra’s Twitter Contest: Goals & ROI, Mechanism and Direct Messages, Social Media Promotion