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  • Danske Bank Launches Idebank 2.0 and Invites their Facebook Fans to Help Them Improve Mortgages & Housing

    On 12 May, Danske Bank launched the second edition of its innovativeIdebank crowdsourcing initiative on facebook. The concept was validated following the success of the first edition back in March 2011. I invite you to check my comprehensive post on Idebank 1st Edition – Mobile Banking. The goal of the leading Danish bank with Idebank application on facebook is to demonstrate […] More

  • Idebank: Danske Bank Leverages Facebook to Improve its Mobile Banking Application

    Last week, I caught up with Thomas Heilskov, Manager Group Online Communications at Danske Bank. Thomas made me aware of Danske Bank’s latest initiative in the social media space: Danske Idebank on facebook. I invite you to watch the interview I shot with Thomas a couple of months ago about Danske Bank’s social media strategy. Danske Bank Idebank: Improving the Bank’s Mobile Banking […] More

  • Interview Danske Bank – Thomas Heilskov, Head of Social Media

    In the last couple of years, Scandinavian banks such as Denmark’s Jyske Bank and Saxo Bank have invested quite a lot of time and money to create credible online video channels in order to compete against the leading financial news sites. Since 2007 Nykredit, from Denmark too, has consistently been one of the most innovative financial institutions online in the region. A couple of years ago SEB in […] More