RSA Insurance Social Media Strategic Framework Thought Leadership
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RSA Insurance Social Media Strategic Framework – Thought Leadership

Social Media Financial Services. RSA Insurance Social Media Strategic Framework, my video interview with Jon Sellors, Group Head of Thought Leadership.

RSA Insurance Social Media Strategic Framework Thought LeadershipRecently, at a social media in financial services event in London, I had the opportunity to spend some time with one of my fellow speakers, Jon Sellors – Group Head of Thought Leadership at RSA Insurance.

I invite you to watch a short extract from my 13 min video interview with Jon, ‘GLOBAL: RSA Insurance Social Media Strategic Framework‘.

 

Does your international financial institution have a social media strategic framework designed by your head quarters? If the answer is yes, how challenging was it for you to convince the countries to adopt it? By experience, due to the internal politics and the level of autonomy of countries, driving adoption is a tricky and lengthy process…

Last but not least, have you created yet a centralized database of content for the countries?

We invite you to share your thoughts here, via twitter or on our Facebook page.

[tweet https://twitter.com/Visible_Banking/status/316857551058767872]

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on VisibleBanking.com are his own.

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