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Resulticks On Deploying The World’s First Marketing Data Blockchain (inc42.com)

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Resulticks CEO Redickaa Subramanian speaks on deploying first marketing data blockchain, changing consumer behaviour, omnichannel marketing and more

  • Resulticks has developed its own blockchain protocol based on IBM hyperledger
  • The company uses private blockchain and permissioned blockchain
  • In 2019 alone, advertisers may have lost $42 Bn of ad spend globally: Research

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Posted by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on VisibleBanking.com are his own.

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