Order Your Copy of “Customer Experience Without Borders: a Practical Guide to Social Media in Financial Services”

Updated 03 October 2011

My dear peers, Visible Banking blog readers, @Visible_Banking followers and Visible Banking page community on facebook, I’m excited (and proud) to formally announce the availability of my very first book, “Customer Experience Without Borders: a Practical Guide to Social Media in Financial Services“!

I invite you to find more information on the book on my publisher’s website,Searching finance.

Buying the Book – the “Friends of Visible Banking” have up to 25% off
I always talk about the importance of rewarding your community members for the time they spend visiting, interacting, contributing, and promoting your social media initiatives. I also use the following motto ‘Live and Learn’.

So I’ll put my money where my mouth is by rewarding the supporters of Visible Banking with the following discount:
‘Facebook Friends of Visible Banking’ (FFVB) – up to 25% discount: if you haven’t done it already, I invite you to LIKE the Visible Banking page and like or comment this wall post.

To claim this discount, I invite you to follow the instructions (above) and send me an email with your details to Please use the following subject: “Book Order – FFVB”.

THANK YOU. Please note that this is an experiment and the pricing might change in the following weeks and months.

WOM – Spreading the Word on Twitter
In any case, I’d be grateful if you could tweet the following message: “I’ve just ordered @Visible_Banking’s book ‘Customer Experience w/o Borders’ #banking #insurance #socialmedia #cx“.

About the Book
This book is a pragmatic approach to social media in our heavily regulated financial services industry.  Its compelling theme is how to create an ever greater customer experience. If you feel you have something to learn about the essential concepts of rewarding and engaging with your customers, or you need a refresher, then this book will be a good investment of your time.

After all, customer expectations are rising all the time, and there have never been more ways for unhappy customers to express their views to the world at large…so what are you going to do about it?

Working Together
We at Visible Banking would be delighted to help you and your team better understand and leverage social media in a pragmatic way.

So please don’t hesitate to call me (0044 7736 446 357), send me an email (, or DM me (@Visible_Banking) to book a meeting and talk about twitterfacebook,customer reviews, social media & social commerce in banking, financial services and insurance.

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on are his own.

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