Lloyds Banking Group Simply Internet Banking Customer Experience

Lloyds Simplifies Online/Mobile Banking, Drives Customer Experience

Lloyds Banking Group is aiming to deliver an improved customer experience by simplifying their internet banking service, both online and on mobile.

Lloyds Banking Group Simplifies Mobile BankingLloyds Banking Group is making both online and mobile banking simpler.  Customers will see a number of improvements, like quicker access to their day-to-day banking tasks and a better experience on touch screen devices.

Lloyds Banking Group’s Simpler Internet Banking

  • A fresh new design makes it easier to discover new features and helps you find the things you do most often
  • The new ‘more actions’ button provides you with quicker access to tasks like managing Direct Debits and setting up standing orders
  • View your full available balance including your overdraft and make payments to existing recipients and transfers directly from your Internet Banking homepage
  • Designed to be easier to use on touch screen devices

On the back of my recent nomination to the 2015 edition of the European Digital Financial Services Power 50, I decided to try out a new concept on VisibleBanking.com: I’m creating a new series of short articles tagged ‘newsflash‘ to give you the heads up on some of the top news and insights curated by me and my team on daily basis.

Even though those articles will be rather short, they’ll still require a considerable amount of work everyday.  So the question is: how valuable to you is this new news service, including this article on digital banking ‘Lloyds Simplifies Online/Mobile Banking, Drives Customer Experience’?

If you enjoyed reading my article or if you wanted to react, I invite you to connect with me here, on twitter (@Visible_Banking) or on LinkedIn.

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on VisibleBanking.com are his own.

Google’s Head of Luxury & Finance talks Digital Transformation, Insurance Innovation

India Aviva Life CEO Trevor Bull

Aviva Life Insurance CEO: “Digital (Transformation) will be the Core”