“The much anticipated app launch arrives three years after Marcus was first created in 2016, when the bank aimed to diversify its revenue and funding sources by tapping up retail customers. Marcus now has four million users.
Despite the lack of hype around the launch, it’s understood that the app has been designed with the eventual expectation that it will become Goldman Sachs’ main mobile face for the large majority of its digital banking services.”
Source: BankInnovation