EFMA’s Online Financial Services 2008: “Live” Blogging & Online Award


It is a pleasure to participate to EFMA’s brilliant Online Financial Servicesevent for the second year in a row. I want to thank again Pol Navarro, Head of Innovation and Distribution Channels at Banco Sabadell, who recommended me to Philippe Van Fraechem, Programme Director at EFMA.

The line up is excellent, I invite you to check my previous post to find out more about the key speakers.

It is going to be another busy week. At work, I am fully focused on successfully taking my top three initiatives to the next level, get the go ahead from the Senior Management to contribute to the bottom line of the bank and drive our customer advocacy.

Tonight, I will attend the financial services club event on social banking & web 2.0 organized by Chris SkinnerTim Collins will update us on Wells Fargo’s social media strategy. Tim contacted me a month ago to make sure we catch up in London before the event in Athens.

Tomorrow morning, I will fly to Athens to catch up with Philippe before the kick-off on Wednesday.
I will contribute to the two EFMA events Online Financial Services and Mobile Financial Services. Philippe invited me to speak about social media, moderate a round table, and cover the two events for the EFMA.
I will then go to Paris to present my wrap up at the EFMA study dayon November 28th. J’espere avoir le plaisir de rencontrer mes nombreux lecteurs francais a cette occasion.

The three days will be (great) hectic, very challenging, and highly rewarding. I can’t wait to catch up with my peers and the EFMA team.

And thanks to Philippe for giving me the chance to speak in front of a couple of hundreds industry leaders on my birthday! 😉

“Live” blogging from Athens
I plan to cover both events on while I am in Athens. If technically doable, I will publish a couple of posts everyday: a post with my pictures from the event, and my daily wrap up.

Stay tuned! I invite you to leave your comments on my blog “live” too.

Online Award 2008
Every year, the members of the audience vote for the most innovative online service or product.

This year, the initial list of nominees was:
* Banco Best (Portugal) – Interactive Retirement Simulator(launched in May 2008)
The interactive retirement simulator is an innovative tool for the Portuguese market, delivering a customized saving plan for retirement with machine-based interaction and other web 2.0 features.
The goal is helping users understand the importance of retirement saving and planning.

* Banco Best (Portugal) – iSavings Programme (June 2008)
The iSavings Programme introduces an absolute innovative concept, which involves a sophisticated financial engineering system: every time the customer uses the iSavings card, the purchase amount is rounded and the difference is firstly transferred to the iSavings Account and later sets off a mutual funds subscription.

* Bank Hapoalim (Israel) – Personal Budget Manager (launched in October 2008)
The Personal Budget Manager (PBM) is the easiest and simplest method for a customer to understand, plan and control his daily finances.
The PBM provides the customer with a quick, efficient and effortless consolidated overview of all budget related activities – income and expenses from banking activities, credit cards and loan transactions.

* Hansapank Estonia – New generation internet bank (launched in April 2008)
The new generation internet bank has both transaction (internet  banking) and information (public web) environments integrated into one environment.

* National Bank of Greece – portalised internet banking (launched in October 2008)
The service is offered through our Internet Banking channel and enables business customers to receive and send electronic copies of predefined data files that may include: Staff payroll, Multiple electronic credits (?????credits), Payment of standing or other orders (utility bills, suppliers, etc), Payment of pensions and other allowances, Daily/monthly deposit account or loan statement, etc in a totally secure, reliable and flexible environment.

* Nordea Bank (Denmark) – Advisorymotivator (launched in October 2008)
Retail web-based online simulation and general advise tool that is connected to advisors internal tools enabling sales efficiency and great customer experience.

Nykredit (Denmark) – WebDesk (launched in July 2008)
A webbased video meeting solution to our customers at (in the lower left corner).

I invite you to browse the banks websites to find out more about those innovative online initiatives.

I was part of the jury (the jury was made of experts in e-finance from five institutions), which shortlisted three nominees this year.Congratulations to Bank Hapoalim (Israël), Hansapank Estonia andNykredit (Denmark).

Those three banks will present at the Online Financial Services event later this week. My best wishes to Tal, Martin and Thomas!

Interviews 2.0
As usual, I plan to find some time in my busy schedule to shoot as many insightful video interviews with the spearkers as possible.
If you have recently launched a social media initiative, or if you have a strong view on web 2.0, good or bad, please do not hesitate to send me an email to book a time slot.

Please find below a selection of my best video interviews.

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on are his own.

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