Building on the success of its recent ‘Mission: Small Business‘ contest for small businesses, Chase launched its yearly Business Insight Seminar Series this week to help their clients develop their online presence particularly in social media and mobile.
The featured speaker for this Series is Tim Sanders, a former Yahoo! executive and Net Minds CEO. The lecture began on Tuesday in Columbus, Ohio. There will be 19 seminars to be held across the United States this fall that will be attended by over 2,000 Chase clients.
Business owners have shifted their focus by using social and mobile tools to grow their market. Businesses have started investing in online tools to better interact with their customers.
- Grand Rapids
- Los Angeles
- New Jersey
- New York City
- Orange County
- San Diego
- San Francisco
- Westchester County
Scott Geller, CEO of Chase Business Banking: “Just like we’re doing at Chase, business owners are going digital by investing in online, social and mobile tools to interact with customers and grow their businesses”
Tim Sanders, former Yahoo! executive and Net Minds CEO: “Online, social and mobile marketing levels the playing field, giving small businesses an opportunity to thrive. I’m excited to provide Chase clients the tools to help them fish where their customers are swimming.”
A bit like Dell and its ‘Social Media for Business – Powered by Dell‘ community on facebook, for years, American Express demonstrated its commitment to small businesses with initiatives like Big Break, their Small Business Summit or -of course- their OPEN Forum community.
Banks surely want their commercial banking customers to be successful and grow their small business to multi-billion dollars companies, don’t they?
According to you, why haven’t we seen more workshops and other training seminars from the banking industry to equip small businesses with the right tools and knowledge and help them build their digital visibility (online, social media, even mobile)? Don’t you think it would be a great differentiator for a financial institution? Or to the contrary, do you think it is not the place or the role of a bank?
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