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  • Irene Van Den Brink InShared Insurance Self Servicing Online Robots

    InShared Insurance: Self Servicing via Online Robots [INTERVIEW]

    In my video interview, Irene Van Den Brink – Director Business Development at InShared insurance tells us how their online robots drive self servicing.  EFMA Distribution Summit 2015. In March 2015, I was delighted to deliver my 10th speaking engagement for the European Financial Marketing Association (EFMA) as part of the Digital Banking and Social Media stream […] More

  • Fun Social Media Logos

    86% of US Insurers Will Invest More in Social Media in 2015

    A recent Moody’s survey of US life insurers and P&C insurers revealed that 86% of them expect to increase their social media insurance presence in 2015. Following a recent LIMRA survey confirming that almost every US life insurance firm has a social media program, Moody’s released the results of their own survey on social media […] More

  • AAMI Insurance Launches Imaginary Car Contest #Drivewaying

    AAMI Insurance launched a social media contest, #drivewaying, inviting Australians to drive an imaginary car. This morning, I came across this YouTube video, ‘AAMI Insurance – Win A Mini by #Drivewaying with Hamish & Andy‘. In the video, AAMI Insurance introduces its latest social media contest #Drivewaying which is defined as “the act of sitting in an imaginary […] More

  • LIMRA Social Media Survey Life Insurance

    Almost Every Life Insurance Firm Has a Social Media Program [SURVEY]

    LIMRA published the results of their annual social media insurance survey: 93% of life insurance firms have a social media program, compliance is less of a challenge. LIMRA, one of the largest association of life insurance and financial services professional globally, published the results of their annual social media insurance survey. 7 Key insights 93% […] More

  • Nationwide Insurance Reaches 100k Twitter Followers with Nascar Nationwide

    Social media insurance. In September 2013, Nationwide Insurance reached a major milestone with 100k twitter followers for their Nascar Nationwide twitter account. My Visible Banking Team now tracks 3,000+ twitter accounts (banking, insurance, investment, cards and payments) globally: over 18 million twitter followers from 88 countries (1st September 2013) Congratulations to Nationwide insurance (@NASCAR_NNS) for recently reaching no less than 100,000 twitter followers! […] More

  • Social Media Insurance Leaders And Customer Engagement

    INFOGRAPHIC: Social Media Insurance Leaders And Customer Engagement

    A new survey with infographic in the US assesses the performance of insurance companies in terms of Twitter, Youtube, Facebook achievements.  he rankings reflect the level of digital customer engagement from the social media insurance leaders. The report called “Who’s covered? Insurance Social Media Showdown determined insurers who have established the most meaning social media […] More