Wrap up – Profiting from disruption – Know your audience – The monetisation dilemma
PART II: KNOW YOUR AUDIENCE
Fireside chat: Creating exceptional experiences
- Nicola Mendelsohn, Vice President EMEA, Facebook
This digital life: Understanding the evolving i-consumer
- Adam Bird, Leader of the Media and Entertainment Practice, EMEA, McKinsey & Company
Panel: Going global: opportunities and challenges
- Pete Blackshaw, Global Head of Digital Marketing and Social Media, Nestlé
- Jimmy Maymann, CEO, The Huffington Post
- Genevieve Shore, Chief Product and Marketing Officer, Pearson
- David Sternberg, Head of Media, Manchester United
Fireside Chat: Global advertising outlook
- Maurice Lévy, Chairman and CEO, Publicis Groupe
Fireside Chat: Millennial minds
- Robert Bakish, President and CEO, Viacom International Media Networks
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Wrap up – Profiting from disruption – Know your audience – The monetisation dilemma