This approach also highlights at least two key facts about banking innovation:
1. the importance of driving the open banking model: building the bank of the future will require to work with an ecosystem of partners including your employees, your customers, banking influencers and third parties.
2. it’s not difficult to generate ideas. The challenge lies in your ability to implement them and deliver on the most valuable suggestions.
Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.
Christophe has contributed to over 140 events in 18 countries.
Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.
Christophe's views on VisibleBanking.com are his own.