Home Social Media UK Banks Leverage Social Media to Target Students (2/2): Santander’s I Love...

UK Banks Leverage Social Media to Target Students (2/2): Santander’s I Love £50 Facebook Contest, Barclays’ 100 Voices

Social media banking. UK Banks Leverage Social Media to Target Students: Santander’s I Love £50 Facebook Contest, Barclays’ 100 Voices student community.

Earlier this week, I noticed that Santander UK launched the second edition of its I Love £50 contest on their facebook page which enabled them to reach 20,000 fans last year.

In this two-part video, I share my comments on a few UK banks which are trying to connect with students using social media (facebook, video, …). I also mention a couple of best practices from the industry in the US and Canada.

Companies featured: HSBC, Santander, Barclays, Severus Credit Union.
First partUK Banks Leverage Social Media to Target Students (1/2): HSBC

Please contact us to discuss into more details: christophe.langlois@visible-banking.comtwitterlinkedin,facebook.

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