INFOGRAPHIC Twitter Followers: Top 10 Financial Institutions vs Top 10 Brands

Christophe Langlois | April 18, 2012 | 12 Comments

Social media infographic. My Visible Banking Team tapped our unique insights on twitter followers in financial services to create an insightful twitter infographic.

Many people think there is little point for financial institutions to be on twitter as financial brands are not ‘cool’ and nobody wants to like their bank or insurance company.  Last month, we put together an infographic with data and stats from the Top 10 brands on twitter and our own Top 10 financial institutions.

Like most people, are you convinced the top 10 brands on twitter, made of cool companies like starbucks or Disney, will easily win against the top 10 financial institutions even by technical K.O. on round 1?  You might want to hedge your bets and check out our infographic.  Food for thoughts.

If you are regular reader of the Visible Banking blog, you will already know that my team is now tracking well over 3,000 social media assets and initiatives in 78 countries.  All those initiatives are from the worldwide financial services industry exclusively and cover topics such as crowdsourcing, voice of the customer, facebook, twitter, mobile…

I invite you to check out the infographic, share your comments (here, on facebook or on twitter), and tell us how valuable you did find it.

If the feedback is positive, we will consider launching a new infographic series of articles on the Visible Banking blog.

Please note that the data is from 1st March 2012.

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Tags: Banking, Facebook, financial services, Infographic, Infographics, Insurance, Social Media, Social Media Banking, Stats, Twitter, Twitter Followers, VBFW, Visible Banking

Category: Social Media

About the Author (Author Profile)

Christophe is an experienced presenter, a published author, and a trusted advisor to the worldwide financial services industry on the topics of social media and digital innovations. Since 2007, Christophe has contributed to over 120 events in 15 countries.

Related posts:

1. Still No Financial Institutions in the Top 50 Brand Pages on Facebook
2. Top 10 Most Followed and Top 10 Fastest Growing Financial Institutions on Twitter (EMEA, Q1 2011)
3. Top 10 Most Followed Financial Institutions on Twitter in November 2010 (1,333 Accounts in 68 Countries)
4. Top 10 Most Followed Financial Institutions on Twitter in October 2010 (1,333 Accounts in 68 Countries)
5. Visible Banking Twitter Watch #15 – November 2009: 877 Accounts / 46 Countries / 331,351+ Followers / 9,960 Lists – Top 10s Financial Institutions / Credit Unions / Insurance

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12 comments on “INFOGRAPHIC Twitter Followers: Top 10 Financial Institutions vs Top 10 Brands”

1. Schwarts on April 18, 2012 at 8:11 am said:

   Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] | Visible Banking http://t.co/ooSEPrnR

   Reply ↓
2. ying714 on April 18, 2012 at 3:39 pm said:

   Twitter Fight: Top 10 Brands vs Financial Institutions. [infographic] http://t.co/2EjleJSP (there’s @AmericanExpress but no @HSBC).

   Reply ↓
3. wikifolio on April 18, 2012 at 3:55 pm said:

   Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/wOwtrcUY #socialmedia via @Visible_Banking

   Reply ↓
4. StepUpFinance on April 18, 2012 at 5:03 pm said:

   All things being equal: Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions Visible Banking http://t.co/N2Qx4MDN

   Reply ↓
5. Visible_Banking on April 20, 2012 at 8:10 am said:

   Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/aBWzbsXH w/@ligabbva @BBVAProvincial @SCB_Thailand

   Reply ↓
6. serviceplease20 on April 20, 2012 at 8:18 am said:

   Fight time on Twitter! Brands vs 10 Financial Institutions [INFOGRAPHIC] http://t.co/eYYo3gXo via @visible_banking #banking #retail

   Reply ↓
7. IzaMMiguel on April 20, 2012 at 8:31 am said:

   RT @Visible_Banking: Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/aBWzbsXH w/@ligabbva @BBVAProvincial @SCB_Thailand

   Reply ↓
8. korz on April 20, 2012 at 8:36 am said:

   RT @Visible_Banking: Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/aBWzbsXH w/@ligabbva @BBVAProvincial @SCB_Thailand

   Reply ↓
9. ItsPureBusiness on April 20, 2012 at 9:42 am said:

   Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] | Visible Banking http://t.co/f43BSPqj

   Reply ↓
10. Visible_Banking on April 20, 2012 at 12:15 pm said:

    Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/aBWzbsXH w/@banesco @OPENForum @garanti @PIMCO

    Reply ↓
11. TheRudinGroup on April 20, 2012 at 12:21 pm said:

    RT @Visible_Banking: Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/aBWzbsXH w/@banesco @OPENForum @garanti @PIMCO

    Reply ↓
12. warrenduffy on April 22, 2012 at 1:15 am said:

    Twitter Fight: Top 10 Brands vs Top 10 Financial Institutions [INFOGRAPHIC] http://t.co/QSUJrset via @visible_banking

    Reply ↓

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