(source: the Visible Banking Twitter Watch series)
According to twitaholic.com, this number equals just about a fifth of the follower base of…Justin Bieber (!) which would put the whole industry as the #97 most followed twitter account in the world. I invite you to check outhow the industry is doing on facebook (hint hint: it ‘involves’ Beyonce)…
VB Twitter Watch: Tracking over 1,5k Accounts Worldwide
I believe the financial services industry worldwide was lacking a comprehensive benchmark of social media activities on more and more popular online communities like facebook or twitter. This is precisely why back in early 2009 me and my team at Visible Banking started tracking the social media presence of banks, insurance, investment firms and more widely financial services firms all over the world.
Please find below some of our latest insights for the month of July (data collected on 1st August).
Companies mentioned: American Express, Banesco, SCB, Kasikornbank, BBVA, PIMCO, Santander, BNI, Bank of America, State Farm, Charles Schwab, Wells Fargo, VPI , Fidelity, Citi.
Top 10s: Countries, Regions, Insurance and Credit Unions
I invite you to check out our Top 10s for the insurance industry, the credit union industry as well as the following countries and regions: France, UK, Spain, Asia Pacific (APAC), Latin America (LATAM).
Some of the companies mentioned: Societe Generale, Rabobank, ING, Allstate, Mountain America Credit Union, America First Credit Union, CIMB, Banco Sabadell, Caja Navarra, Barclays…
Please note that those Top 10s are available exclusively on our facebook page.
We at Visible Banking would be delighted to help you and your team better UNDERSTAND and LEVERAGE social media in a strategic yet pragmatic way.
So please don’t hesitate to call me, send me an email or DM me (@Visible_Banking) to book a meeting and talk about twitter, facebook, crowdsourcing, customer reviews, social media & social commerce in banking, financial services and insurance.