More articles

  • Best Insights from the Adobe Summit 2014

    20 Top Digital Marketing Tweets from the Adobe Summit 2014

    Marketing reinvention. The best insights and quotes from the Adobe Summit 2014, one of the world’s largest Digital Marketing conference which attracted over 5k digital marketers, publishers, agencies and technologists. I couldn’t find the time to travel to the US to attend the 2014 edition of the Adobe Summit and network with my fellow digital […] More

  • Kotak Mahindra Bank Twitter Followers 100k Social Media Banking March 2014

    Kotak Mahindra Bank Reaches 100k Twitter Followers

    In March 2014, Kotak Mahindra Bank reached the major social media milestone of 100k twitter followers with the @KotakBankLtd twitter account. My Visible Banking Team now tracks well over 3,000+ twitter accounts (banking, insurance, investment, cards and payments) globally: over 20 million twitter followers from 88 countries (1st March 2014). Congratulations to Kotak Bank (@KotakBankLtd) for recently reaching no less than 100,000 twitter […] More

  • Turkey Garanti Bank Reaches 100k Twitter Followers

    Social media banking. In March 2014, Garanti Bankasi reached the major social media milestone of 100k twitter followers with the @garanti twitter account. My Visible Banking Team now tracks well over 3,000+ twitter accounts (banking, insurance, investment, cards and payments) globally: over 20 million twitter followers from 88 countries (1st March 2014). Congratulations to Garanti Bank (@garanti) for recently reaching no less than […] More

  • Standard Bank YouTube Video Twitter Outreach Christophe Langlois

    Standard Bank Promotes Mobile App with Fun Twitter Outreach Strategy

    Standard bank promotes its new mobile banking app with fun, close to real time, social media outreach strategy targeting customers and top influencers on twitter. Last week, I noticed a series of new and rather unusual videos on the youtube channel of South Africa’s Standard Bank.  The bank has adopted a fresh, original approach when […] More

  • Deutsche Bank Social Customer Care Team Facebook Twitter

    Deutsche Bank Promotes Twitter and Facebook Social Customer Care

    Deutsche Bank just released a video on YouTube promoting its social customer care activity on twitter and facebook. As I mentioned previously on Visible Banking, Deutsche Bank has ramped up its social customer care capability within the last 12 months with a dedicated twitter account and facebook page.   Earlier this week, the German bank […] More

  • Banesco 300k Twitter Followers Social Media Banking

    Banesco Bank Reaches 300k Twitter Followers and 120k Tweets

    Social media banking. In early August 2013, Banesco bank reached two major milestones on twitter with 300k twitter followers and 120k tweets. My Visible Banking Team now tracks 3,000+ twitter accounts (banking, insurance, investment, cards and payments) globally: over 17 million twitter followers from 88 countries (1st August 2013) Congratulations to Banesco bank (@Banesco) for recently reaching no less than 300,000 twitter followers!  It positions […] More

  • LigaBBVA Reaches 1 million Twitter Followers Social Media Banking

    BBVA Reaches 1 MILLION Twitter Followers with Liga BBVA Football

    Social media banking. Last month, BBVA reached an outstanding milestone on twitter with 1 MILLION twitter followers, football supporters of la Liga BBVA. My Visible Banking Team now tracks 3,000+ twitter accounts (banking, insurance, investment, cards and payments) globally: over 17 million twitter followers from 88 countries (1st August 2013). Congratulations to BBVA (@LigaBBVA) for recently reaching no less than 1,000,000 twitter followers! […] More

  • Sandy Storm Help Team Taps Social Media Insurance To Accelerate Claims Payment

    Sandy Storm Help Team Taps Social Media Insurance To Accelerate Claims Payment

    Sandy Storm Help Team taps social media to accelerate insurance claims payment and urge insurers to provide better support to their policy holders. Storm Help (@stormhelpteam) launched a social media campaign “Hear Us!” which is composed of lawyers, estimators, engineers, and other workers throughout the Sandy-impacted area. The campaign was led by Scott Mager, disaster relief […] More

  • Zurich Insurance Life Navigator Advice Partnership The Guardian

    Zurich Insurance Launches Life Events Money App With The Guardian

    Zurich insurance launches life events money app with the Guardian as a six-month campaign to raise the people’s financial awareness to the key stages of life. The app is called Life Navigator, presenting Guardian readers with advice, tools, and important Guardian Money (@guardianmoney) information to help them make the right financial decisions. The Life Navigator app […] More