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PRWeek invites Christophe Langlois, Founder of Visible-Banking.com, to speak at “PR, Social Networking And Blogging In Practice” in London

Event-PRWeek-London

Haymarket Events, the company behind PR Week, invited me to contribute to their event on Social Media, “PR, Social Networking And Blogging In Practice” in London on 27 January 2009.

I am delighted to be part of the excellent line up of speakers from the following companies: AOL People Networks / Bebo, Cadbury, Cafédirect PLC, British Heart Foundation, E.ON, FT.com, Guardian.co.uk, LOCOG, M-Brain, MORE TH>N, Motorola Inc., MySpace, NixonMcInnes, Randomreality.org, The Spectator, Vodafone Group PLC and Visible-Banking.com.

Blogger’s “Speak Out” Panel
I have been invited to participate to the Bloggers’ “Speak Out” Panel scheduled at 2:20pm.
I will share my experience of blogging with the other speakers:
Paul Murphy, Development Editor at FT.com
Pete Hoskin, Deputy Web Editor at The Spectator
Tom Reynolds, Independent Blogger at Randomreality.org

Please find below the topics we will debate.
* Why do bloggers blog? Get into the minds of bloggers to understand their motivations
* Learn how bloggers like to be approached to positively position your company from the outset and establish successful long-term relationships with online users
* Discover how to resonate with the internet-savvy generation to ensure your proactive and reactive blogging strategies positively influence your brand reputation
* Plan your approach: question journalists and bloggers to determine how to best engage with both

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Written by Christophe Langlois

Based in London, Christophe is an entertaining social media keynote speaker and a trusted advisor to the global financial services industry on the topics of social media, social business and digital innovation.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is 'Social Media Senior Managing Consultant' at IBM Interactive Experience. He's also a Digital Advisor at the Financial Services Forum and the Moller Centre (part of the Churchill College in Cambridge).

Christophe's views on VisibleBanking.com are his own, not necessarily his employer's.

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