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Prosper.com’s Let’s Talk About the Taboo: Collecting 100,000 Stories in 5 Weeks? Leave that to Robin Hood!

Last week, I noticed a tweet from ProsperLoans which pointed out a post on the Credit Karma blog (I invite you to check my interview with CK’s Founder). To my surprise, I couldn’t find much info on Prosper.com’s own online assets like their site or their corporate blog…

Prosper-TalkTaboo
I think the Let’s talk About the taboo is an excellent intitiative, but I must admit that I am concerned with the expectations from the brilliant Prosper team:
“Odds Of Winning: The odds of winning depend upon the number of eligible entries received during the Term, but are anticipated to be 1 chance in 100,000.” (source: Sweepstakes Rules)

They need to fully leverage social media to maximize the visibility of the campaign, make the content of the website more sharable, and review the REWARD which is not appealing enough.
By the way, a few url links on the microsite are broken.

Initial Comments
I invite you to watch my initial comments on the video I shot on Friday 5th March.

Interviews with Chris Larsen @Finovate 07 & Tiffany Fox @Finovate 09
ProsperChrisLarsenProsperTiffanyFox
Robin Hood Tax
ProsperRobinHoodTax

 

 

 

 

 

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Written by Christophe Langlois

Based in London, Christophe is an entertaining social media keynote speaker and a trusted advisor to the global financial services industry on the topics of social media, social business and digital innovation.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is 'Social Media Senior Managing Consultant' at IBM Interactive Experience. He's also a Digital Advisor at the Financial Services Forum and the Moller Centre (part of the Churchill College in Cambridge).

Christophe's views on VisibleBanking.com are his own, not necessarily his employer's.

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