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NAB Starts Tweeting and Asks Australians to Share their Stories of Goodness

Social media banking. NAB Starts Tweeting and Asks Australians to Share their Stories of Goodness on facebook.

I shot this video on 26 August 2010. Yesterday, NAB started to use their twitter account more actively, after being dormant for more than three years.

I followed one of the link shared in their tweets only to find an interesting “social media” initiative supporting their new “More Give, Less Take” marketing strategy.

Companies mentioned: National Australia Bank (NAB), UBank.
People mentioned: Monty Hamilton, Brett King

Please feel free to contact us to discuss into more details: christophe.langlois@visible-banking.comtwitterlinkedin,facebook.

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on VisibleBanking.com are his own.

Visible Banking @ Dialog Konferansen 2010 in Sweden

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