Axa Offers 50,000€ to Support the Launch of its Retail Banking API

Today, and a couple of months after Fédération Nationale du Crédit Agricole, Axa Banque announced the launch of its own banking API and ‘app store’.  How much buzz and traction will Axa Banque generate with this 50,000€ contest?

With this initiative, the French financial institutions demonstrate once more their leading position at the forefront of digital innovation.  How does this initiative compare with Crédit Agricole’s?

This morning, I received a message from Raphaël Krivine – Head of Direct Banking at Axa Banque.  I invite you to watch my short video which is also available on our youtube channel.

Companies mentioned: Axa Banque, Fédération Nationale du Crédit Agricole.

What do you think?

Written by Christophe Langlois

Based in London for almost a decade, Christophe is an entertaining fintech marketing keynote speaker and a trusted advisor to the global financial services industry on the topics of digital marketing, innovation and B2B social media.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is advising a number of fintech startups on marketing and growth hacking and he is the Chief Marketing Officer of The Fintech Power 50, an exclusive annual programme helping fintech scale-ups to accelerate their growth globally.

Christophe's views on are his own.

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