#15 Links (22-28 Nov 2010) – Social Media News in Banking, Finance, Insurance

I invite you to check my previous article which listed 24 posts on social media in banking, financial services and insurance, published between 15-21 Nov.

Please find below 15 blog posts and articles from last week you shouldn’t miss.


List of Banking – Financial Services – Insurance Senior Executives on Twitter
Taking twitter to the next level: ask your customers to answer questions from your prospects! (about perk street)
10 Reasons for the Success of the American Express ‘Small Business Saturday’ Facebook Page
Interview SEB – Hakan Aldrin, Managing Director at
Interview ASB Bank & Social Media – Simone McCallum & Michael Ramsay
Interview with Katherine Liew, the Winner of Standard Chartered’s ‘the World’s Coolest Intern’
Interview Rabobank – Robert Lommers, Online Communication Specialist (teaser)
Online Communities
Latest stats from ‘le Cercle Premier’, Barclays Bank France’s online community for Premier customers
Mobile / Foursquare
Circle Bank invites its clients to use foursquare (on twitter)
Social Media

Financial services in the times of Social Web (by Daniel Gusev)
Social Media is starting to be embedded into banks’ communication strategy (by Daniel Gusev)
first direct Live & Unedited: How to Recruit New Banking Customers in an Atmosphere of Distrust (by Katie Paine)

Social Media as an Investigative Tool (on Social Media Today)
Protect Your Company With A Social Networking Insurance Policy (by Jason Smith)
Insurance and social media: Brave new world or fleeting fad? (on ICAE)

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Written by Christophe Langlois

Based in London, Christophe is an entertaining social media keynote speaker and a trusted advisor to the global financial services industry on the topics of social media, social business and digital innovation.

Christophe has contributed to over 140 events in 18 countries.

Currently, Christophe is 'Social Media Senior Managing Consultant' at IBM Interactive Experience. He's also a Digital Advisor at the Financial Services Forum and the Moller Centre (part of the Churchill College in Cambridge).

Christophe's views on are his own, not necessarily his employer's.

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10 Reasons for the Success of the American Express ‘Small Business Saturday’ Facebook Page

Interview Rabobank & Social Media – Robert Lommers, Online Communication Specialist